How to Make Money Online: Consulting

Showing posts with label Consulting. Show all posts

10 Must Have Resources for the App Business Owner

It's possible to develop apps all by yourself and simply check your iTunes account to try and figure out how things are selling. Unfortunately the way that iTunes Connect presents data is completely haphazard.

As a result you're going to want to sign up for a third party service to track app sales and rankings. Here we're also going to explore resources where you can get source codes, developers, graphic artists and other tools required to run an app business.

For the record I have no association with the businesses and websites listed below and receive no compensation for recommending them.

1. AppFigures

When you sign up for iTunes Connect and get your first app for sale, you're going to be surprised by their haphazard sales reports. Sales are not grouped together. For example, you'll see sales of a given app for each country listed seperately, but Apple doesn't provide totals. Nor do they give you estimates of how much money is earned, or do conversions to your home currency.

To get around all this a must have tool for an app business is appfigures.com. For a modest charge, you can get your app sales tracked daily with total income and downloads emailed to you each morning. The website provides nice graphs and bar charts of your sales, with flexibility to examine individual apps, selected apps, or all your apps together over any time period. You can view sales by country and track sales ranks in every country where your apps are sold. You can also track sales ranks for all apps in the itunes store and Google Play. I strongly advise creating an appfigures account soon after you've launched your first app in the store. It tracks both mobile and Mac applications.

2. App Annie

For sales charts, nothing beats App Annie. Best of all you can create a free account. App Annie tracks the top 500 apps in the paid, free, and grossing sales lists. You can look at top sales lists for overall or by category. App Annie also tracks sales for iPhone, iPad, Google Play, Amazon.com's Android store, the Mac App Store, and Windows app store. Visit http://appannie.com.

3. oDesk

If you're a computer programmer, you might be developing your own apps. If not you'll need to hire a developer. There are several websites where this can be done, but in my experience oDesk is the best website for hiring workers. When you post jobs you're going to get applications from all over the world. Visit oDesk.com to get started.

elance.com is a close second. There is also Freelancer.com, but I don't like Freelancer.com. It's a kind of loud website that bombards you with stimuli but worst of all it seems to have hidden charges, like a monthly membership fee you get charged even if you're not hiring people. They also go overboard trying to verify you when you attempt to hire somebody, they called me on the phone several times. High pressure salesmanship you can do without by sticking to oDesk.

4. Apptopia

Don't think you need to start app development from scratch. In the past couple of years, a second hand market for app source codes has sprung up, and http://apptopia.com is a good place to browse apps for sale. Many of the apps don't have many downloads but don't let that discourage you. Investigate apps that strike your interest. There can be many reasons why an app didn't sell, it may have poor marketing or bad graphics, or a poorly designed icon. You can jump start your app development by snagging a functional app that needs improvement, and slap some new graphics on it and you're in business. App transfer is easy these days allowing you to immediately buy and app and have it for sale in your account.

5. BlueCloud Solutions

While I generally recommend creating original apps, "reskinning" or "flipping" existing apps (i.e. changing the graphics, icon and theme) can be a part of your business. In fact I've done it myself a few times. This approach is particularly useful when you're developing game apps. A website where you can find high quality app source codes for sale is BlueCloud solutions. They have a great slot machine app, as one example, but also sell occasional utility and camera apps. Visit them at http://www.bluecloudsolutions.com/.

6. Angela's App Services

To reskin a game and actually make money you're going to need good graphics. You can hire your own graphic designers on oDesk or elance.com, but one service you shoudl be aware of is Angela's App Services (http://angelasappservices.com/). This website has graphic designers with lots of app experience and is especially useful if you're looking for new graphics to reskin a game.

7. Screen Taker and Promotee

Having good screenshots is vital for app store success. Using Xcode you can get screen shots directly from a connected device, but often its easier to just grab screenshots from the simulator. An app called screentaker (https://itunes.apple.com/us/app/screentaker/id460043075?mt=12) makes grabbing screenshots from the simulator easy.

Promotee (https://itunes.apple.com/us/app/promotee/id578071639?mt=12) lets you put your screen shots on great looking device images, including iPhone, iPad, Mac, and Android devices. The images created with Promotee look completely professional.

8. Other Developer Tools in the Mac App Store

Open the Mac App Store periodically and check the Developer Tools category. Most of the apps for sale there tend to be for web developers, but there are several aimed at mobile developers that you might find useful.

9. Chupa Mobile and Code Canyon

Revisiting the reskinning theme, if you're looking more for non-game apps visit Chupa Mobile (http://www.chupamobile.com/ios) and Code Canyon (http://codecanyon.net/category/mobile/ios). You can save time and money by picking up app templates from these websites. For example, if you have an idea for a radio app, you can pick up a radio app template and hand it off to your developer. Since the app is already half developed, you can save money by only paying the developer half of what they'd normally charge. Let's say for a radio app your developer would charge you $1800. You could pick up a radio app on Chupa Mobile for anywhere from $21(http://www.chupamobile.com/products/details/391/RadioStream/) to a few hundred. Then pay your developer to finish it to your specifications for just $900, saving a bunch of money.

10. App Mockup Software

Another way to save time and money is to get an app mockup app. This will allow you to design your screens and app flow. Dapp is a leader (https://itunes.apple.com/us/app/dapp-app-creator-make-learn/id370888555?mt=8). Another useful tool in this category is iMockup https://itunes.apple.com/us/app/imockups-for-ipad/id364885913?mt=8

Make Money Online and Get Paid Using 25k Week System

If you have followed my instructions up to this point, you should have a handful of clients who are on the hook to you for a lot of money once you have done what you promised and linked their sites all the way to Page One of the Google Search Results for their key word or phrase.

Once you get the site to move onto Page One, and the Google Dance is over, every day you want to send them an email telling them where they can be found on Page One for that Search Term.

Aside from bragging on how smart you are to pull off this amazing feat in such a short time, you are also documenting the 14 day period that is part of your contract. Once their site has shown up on Page One for 14 consecutive days, you are entitled to get paid. So how do you go about getting the cash out of their hands and into your bank account? You have several options at your disposal. The first is for you trusting sorts (like me). You wait until you ve proven yourself for 14 days, then you ask them to cut you a check and mail it to you (assuming you are not in a position to drop by their office and pick it up).

Again, if you ve chosen your niche wisely, you re dealing with someone who is already used to dealing in big money, and your demand for payment is not going to prompt them to grab their secretary, empty the bank accounts and flee to the Bahamas. It may take a day or two, but your check will appear in your mailbox, and as long as it clears the bank, consider yourself paid for a job well done.

A second way (which is equally valid, but forces the client to trust you, and frankly will never get as many clients to sign up with you) is to have the client cut you a post dated check (say, 30 days in advance) which you promise to hold until such time as you have satisfied the 14 Day requirement in your contract. Once you ve hit that milestone, you simply deposit the check into your bank account, and once again, assuming the check clears the bank, consider yourself paid in full.

I don t operate that way, simply for the reason stated above. I want to put 100% of the risk in this transaction on me, and if I ask to hold on to a post-dated check, now I am transferring some of that risk onto the client, who is forced to trust me to do the right thing and hold on to the check. Yes, the check is post-dated, meaning the bank shouldn t honor it until the date on the check has come and gone.

And yes, the client can always call the bank and place a stop-payment on it should he fear we are simply trying to rip him off. But the entire idea behind getting all the clients you can find to sign up with you as soon as they get your email is that they don t have to even begin to worry about any of that.

All they have to do is sign the contract, and you do all the work (and all of the worrying) from that point forward. Don t screw this up for yourself. Trust that legitimate businesses will pay you for your services in a timely fashion (and if they don t, I cover exactly how to fix that in the next section).

Make hiring you the easiest decision they ever made. Don t ask for payment in advance, not even a post-dated check. There are times when your client will run into a cash-flow problem and cannot cut you a check, but can pay you by credit card. In an effort to make getting paid as easy as possible, it s imperative that you be able to take credit cards as payment. That means you need to get a merchant account, or find a way to take credit cards using a 3rd party. I m not going to discuss getting your own merchant account. If you already have one, great.

You re good to go. If you don t have one, simply Google merchant accounts and start applying to the vendors you find on Page One (or for grins, pick one on page 4, then when your transaction is done, ask them if they d like to jump to Page One!) What I want to introduce you to is a 3rd party vendor who can accept amounts up to $2,500, and do so without all of the pain and suffering (and paperwork) you ll go through establishing your own merchant account.

The vendor is called Plimus (http://home.plimus.com/ecommerce/) and again, I am NOT getting any kind of affiliate money from Plimus for making this recommendation. Like the earlier reco I made, I don t think they even have an affiliate program for their company (which is funny, considering what they do for a living). With Plimus, you can set your price for goods or services all the way to $2,500, and then pay a 4.5% fee for them handling the transaction. Your own merchant account would probably cost you less over time, and once you get rolling with this business, it will probably be in your best interest to get your own account. But for now, today, use the link above and get set up with your own Plimus account. Then, if/when you run into the client who needs to pay by credit card, you are ready to run the transaction through and get paid.

Along those same lines, get serious about getting your own website from which you will be doing this business. Mine can be found at www.attorneymarketing-seo.com and you are free to follow the style and the format I use to set up your own account. What you can t see on my site is a non-linked, password protected page that I send my credit card paying clients to, so they can click on the button for the services they purchased, and pay me through my Plimus account.

I don t make that page easy to find simply because I don t want someone coming along and buying my services before I have the chance to review their site and see if there is anything I can do for them. You might think that is a strange way to do business, but look back to Step Six. I AM THE ONE IN CHARGE HERE, not the client. I decide who I work with, not the client. I don t want to feel obligated to work with anyone simply because they can t read and paid for my services in advance. You might feel differently, and you might want to leave your payment button open and available for the entire world. Go ahead. It s your business and you decide how you run it. Not me or anyone else.

Getting Paid Annually

Now that you have the client satisfied, their site firmly attached to Page One for their chosen search term, now you need to spend a little time each month making sure they stay happy, so that when the end of their one year contract rolls around, renewing for another $2500 (or whatever price you decided on) will be a no-brainer for them. The way to do this is to identify the other key words and phrases that drive new business their way, and develop a backlinking campaign for those words as well.

You can focus on one word or phrase at a time, or spread the link love around by linking up all the key phrases at one time. Figure out where they are at in terms of positioning for each of the additional keywords, and drop the client a note letting them know that you ve done some additional background work, and determined that they need to improve their ranking for those keywords as well.

Tell them not to worry about payment, that you will address this additional linking in your free time, and hopefully they will see some improvement in their search engine rankings before too long. Then just repeat what you ve already done for them for the original key word. Use Angela s Links to get them some high PR forum links pointing back at them, and make sure you link those forum profiles to a Craigslist post so the links get crawled by the spiders.

Within a month or so they should be ranking well for all their keywords, and their business should be increasing as a result. Once you can see that their rankings have improved, send them another note letting them know that you got all this accomplished for them, and again, at no charge. And it is not like it s costing you anything extra to switch around a few key words or phrases.

After a couple of months of adding Angela s Links for the original key words, you should have enough link juice built up to guarantee Page One ranking for the next decade. So diverting a few of the links to some additional key words is no big deal.

But what you want to make sure the client understands is that maintaining his Page One rankings requires constant monitoring on your part, and that if he wants to keep this prime virtual real estate in his name, he ll need to sign another contract. If he decides against doing that for any reason, explain to him that it s likely his Page One rankings will begin to disappear soon, and there is no guarantee that you can come back later and get him back on Page One. And you aren t lying about that.

There are no guarantees you can get him there in the first place the odds just overwhelmingly favor your ability to do so. But unless you own Google, you can t guarantee anyone anything in terms of placements. Only crazy or soon to be retired clients will turn you down for a second (or third, or fourth or fifth) year of SEO services.

So the odds are again very much in your favor that all you will need to do is cash their check and keep adding some links once a month. However, there may be the occasional client who decides he just doesn t need your services any longer, and refuses to sign up for another year. This leaves you with two choices, and they are not necessarily mutually exclusive.

Choice One is to go back into the marketplace, and using the work you did for your stupid ex-client, get one of his competitors to sign a contract. You just use the same method as described in Find the guys with the websites that are buried on Page Three or deeper for the money keywords, and send them all an email.

For the first one who responds, tell them what you did for the stupid exclient, and that should be enough to get them to sign a contract. Choice Two (which again, you can do along with Choice One, or not do at all your choice) is to go back to the sites that you set up for stupid ex-client and change the links already established into links for new client.

Remember that I advised against telling the client what you are doing to help them maintain a Page One ranking. Once that year is up, and no new contract is agreed upon, you are no longer required to maintain their Page One positioning, and you have no legal obligation to keep your original work pointing in their direction. You might decide that it is not worth the risk of screwing around with ex-clients, lawyers and the like.

I seriously doubt anyone would sue if they dropped off Page One after they terminated their contract with you, but I ve heard of crazier things happening. So you might decide to simply leave well enough alone, and devote all your time and effort into moving new client ahead of stupid ex-client in the rankings. Like I said, it s your choice.

HOWEVER If you run into a situation where client decides against PAYING you for your efforts, and you are forced to resort to collection tactics and such to get paid, when it becomes clear to you that you are not going to get paid, you should immediately remove all of your links pointing to that client s website from the various forums where you set up profiles.

If they aren t paying, they aren t clients. And they certainly don t deserve to remain on Page One if they aren t willing to compensate you for your efforts. When I originally started talking about performing the SEO services, I mentioned that there were several on-page items that you or their webmaster could fix in less than a day, and that those items would probably be enough to get them onto Page One without any linking.

You might be best served to wait until AFTER the client pays you for getting them onto Page One before you suggest the on-page changes. I have moved several clients with pathetic on-page optimization onto Page One for their desired search terms, just from my linking campaign. Since most of your competition for these words and phrases are as poorly optimized as your client s site, you should have the same kind of success.

Consulting

How to Contact Your Business Prospects and Get Signup

Now that you know how many prospects you have, it s time to contact them. But rather than send out 10-15 individual emails, instead you are going to send out 1 email, with all their competitors emails clearly visible in the cc: section of their email program (NOT the bcc: section, which is the BLIND carbon copy use the CC: section so all recipients can see who else got your email).

The idea is to let them know that you are serious and that any delay on their part will be costly (as you will see in the draft of the letter, below).

Some people might feel uncomfortable sending out this type of email, as they fear getting into some kind of regulatory trouble via the CAN-SPAM Act. But as long as you comply with the regulations in terms of content, you ll be fine. But if you really don t want to send out a group blast then by all means send out individual emails to all your prospects. Better yet, lick a stamp and send them a letter by U.S. mail.

Just don't expect fast results. Or any results, for that matter. Here is the template of the letter I sent out, and I ve given you a second copy, below, customized to fit our Charlotte plumbers example.

^^^^^^^BLANK TEMPLATE^^^^^^^

Dear _______________ (fill in the blanks with the name of the business/profession) Did you know that _______ people a month are searching

the internet for _________ ________, AND NOT A SINGLE ONE OF THEM CAN FIND YOUR SITE? Every month you lose out on _____ prospective clients because your website is buried deep in the Google Search Engine results. Studies show that 98% of all internet users never look any deeper than Page One of those results when searching for _________ ________, or anything else for that matter. I can change that for you. I can get your website on to Page One of the Google search results for ___________________________, and usually within 2-4 weeks. That means in less than a month s time, when those ________ people search for ___________ _____________, they are going to find YOUR website and call YOU for an appointment. And the best part is that you don t pay me a penny for my services until I have your site firmly rooted onto Page One of the Google Search Engine. You ve probably already noticed that I am sending this same email out to _______ people who also have ________________________websites. Unfortunately, I can only work with ONE COMPANY in the ___________ area, as my services are designed to help one company DOMINATE the Google Search Results for ______________ __________________.

The first _____________ _____________ to contact me and contract for my services, wins. The rest will be shut out for as long as I remain under contract. If gaining immediate access to ________ prospective clients each month is something that interests you, I strongly urge you to contact me immediately, either by phone or by email. I will get back in touch with you in the order in which the contacts are received, so don t wait too long and find you ve been locked out for good. Call or email me now and let s get started on building your web presence where it will do you the most good: On Page One for ______________ _______________.

^^^^^ACTUAL EMAIL^^^^^

Dear Charlotte Plumber, Did you know that 6,600 people a month are searching the internet for Charlotte plumbers, AND NOT A SINGLE ONE OF THEM CAN FIND YOUR SITE? Every month you lose out on 6,600 prospective clients because your website is buried deep in the Google Search Engine results.

Studies show that 98% of all internet users never look any deeper than Page One of those results when searching for Charlotte plumbers, or anything else for that matter. I can change that for you. I can get your website on to Page One of the Google search results for Charlotte plumbers, and usually within 2-4 weeks.

That means in as little as a month s time, when those 6,600 people search for Charlotte Plumbers, they are going to find YOUR website and call YOU for an appointment. And the best part is that you don t pay me a penny for my services until I have your site firmly rooted onto Page One of the Google Search Engine.

You have probably already noticed that I am sending this same email out to 15 people who also have Charlotte plumbing websites. Unfortunately, I can only work with ONE COMPANY in the Charlotte area, as my services are designed to help one company DOMINATE the Google Search Results for Charlotte plumbing.

The first Charlotte plumber to contact me and contract for my services, wins. The rest will be shut out for as long as I remain under contract. If gaining immediate access to 6,600 prospective clients each month is something that interests you, I strongly urge you to contact me immediately, either by phone or by email. I will get back in touch with you in the order in which the contacts are received, so don t wait too long and find you ve been locked out for good. Call or email me now and let s get started on building your web presence where it will do you the most good: On Page One for Charlotte plumbers.

^^^^^END^^^^^

Can you see why this email gets an immediate positive response from the recipients? · · · · Addresses a major problem? Check. Promises a solution to that problem? Check. Promises and proves scarcity?

Check. Puts all the risk on the sender (me)? Check.

The person who opens that email sees that he or she has a very limited window of opportunity to address a major problem in their business (a poorly performing website) and it will not cost them a penny unless you actually live up to your promise of getting their site onto Page One of the Google Search Results for their main search term. Or to put it bluntly, they have a shot at increasing their client list exponentially, and they don t have to worry about paying you until they start seeing results.

Now I know a lot of you reading this are freaking out right now, wondering why I would ever agree to work for someone for free? I m not working for free. In fact, I charge $2,500 for one year s worth of SEO service, where I agree to keep the client s website on Page One of Google for one year. And I don t let them pay me off over time, either.

Once I can show their site is on Page One for two consecutive weeks, they pay the $2,500 to me immediately. That s why you want to target businesses and professionals in high dollar businesses. If you take on a client who makes $50 off each new client, they ll need 50 new clients just to break even. If you take on a client that makes $1500 off of each new client, by the time they sign up Client #2, they ve paid for your services for one year and made some money for themselves in the process.

But by agreeing that they can defer payment until they actually see that you can do what you promised, you ve removed the biggest objection people have with hiring SEO experts: How do I know I ll get what I pay for? By giving them what they pay for BEFORE they actually have to pay, they have no objection to signing an agreement.

They have nothing to lose and everything to gain. If you follow this plan in approaching the businesses in the niche you selected, don t be surprised if you get 3 or 4 calls from prospects in any one city, and usually within the first 24-48 hours after you send out the email. In the current economy, everyone is looking for ways to bring in more new business, at the lowest cost they can swing.

If you point out that by waiting until their site has remained on Page One for two consecutive weeks, there is a very good chance they will bring in enough new business during that time that your efforts will have paid for themselves completely, and there is no worry about having to dip into their personal bank accounts to pay for your services. The easiest way to prove this is to have whoever the gatekeeper is for the business (secretary, assistant, the owners themselves) ask every new client who contacts them How did you hear about us?

Once they start getting answers like I found your website online you ll never have to convince them to renew your contract next year. They might actually inquire about signing you up on a longer-term basis to insure the flow of new clients into their business (and NOT their competitors!) Once you ve sent out this email to your prospect lists, sit back and wait for them to start contacting you. Once you start getting contacts, it s time to move onto the next step.

Get Signing Up the New Client

This is actually easier than it sounds, even if you are the kind of person who is terrified to talk to someone on the phone.

Remember, your prospects NEED YOU! You do not need your prospects! This shifts the atmosphere of fear onto them: they need to fear that they are too late in getting in touch with you. They need to fear that you will not be able to help them make more money. You, on the other hand, have nothing to fear, for if Prospect #1 ends up being insane and decides against using your services, in all likelihood you have Prospect #2 waiting in the wings, and the odds of finding two in a row who are crazy are slim at best.

So keep this in mind when you are speaking with your prospect, or trading emails back and forth. If they try to get pushy with you, demanding to know what it is exactly you do for your money, don t answer. Don t sound too eager, like you are desperate for their business.

In fact, go the other direction. Tell them you never disclose your methods, and if they balk at that, tell them thank you for contacting you, but you have four other prospective clients from their town you need to return calls to, and it sounds like you just wouldn t be a good fit with their business. That s all you usually need to do to whip them back into line.

If you can find it, watch the movie Boiler Room. There is a scene about 1/3 of the way through where Vin Diesel is on the phone with a doctor, trying to sell him some stock in a phony pharmaceutical company. Actually, he s doing the opposite he s trying to not sell the stock. And the more arrogant and vague he gets with the doctor, the more the doctor wants to buy. (If you don t want to watch the movie, I ve found the exact scene on YouTube. Just use the YouTube search engine to look for Vin Diesel Boiler Room and that scene should pop up as one of the first options.)

You may not believe it until you experience it, but it works that way in real life too. As long as you are in control (or at least appear to be) you can make your prospect do just about anything to get you to agree to work with him. You are the one in control of the conversation, so steer it in the right direction make sure your prospect knows the answer to the only three questions that really matter to them:

1. What do I (the prospect) have to do to make this happen? Easy. Just sign the contract and I (you, the reader) take it from there. If you are going to do any on-page optimization, the prospect will have to get you access to their website. But other than those two actions, they don t have to lift a finger to get on to Page One of Google.

2. How soon will I see results? Remember that your prospect is already close to Page One of Google for their chosen key phrase. They usually only need a little extra push to make the jump to Page One, so seeing results in as little as 2 weeks is not an unreasonable claim on your part. Just make sure they know that it could take 4 weeks and even longer to get them to Page One.

I put a 90 day cap on my efforts: If I can t get them onto Page One in 90 days, we both agree that we can walk away and not owe anything else under the contract, even if they magically appear on Page One on the 91st day.

3. How much is this going to cost me? Here is where YOUR money is made. Instead of blurting out a figure like $2,500 or $5,000, instead, ask them how much a new client normally means to their business. If you ve followed my advice and targeted people in High Dollar businesses, the answer will usually be in excess of a thousand dollars. So instead of giving them a dollar figure, give it to them in terms of clients. If they make $1,500 per new client, and you charge $2,500, tell them it will cost them less than 2 clients. Before they get a chance to ask questions, do some quick math for them: In one month, 6,600 people are searching for Charlotte Plumbers on Google. You average $1,500 per new client. You d need to sign up 1.67 new clients in order to pay for one entire year of my services. Considering the traffic looking for Charlotte plumbers, once you get to Page One of Google, you could easily have paid for my service by the end of the first day.

This way, you ve minimized a dollar figure into something very small: less than 2 clients, which just about anyone on Page One of Google for a search term with 6,600 buyers per month should be able to handle in very short order. In your case, you want them to sign a contract, agreeing to pay you X amount of dollars for your services. In my case, I charge $2,500 to bump their site to Page One of Google for one specified search term, payable only after their site appears on Page One of the search results for that term for a period of 14 consecutive days. I monitor the search results on a daily basis, and once I reach the 14 day goal, I send them a bill for services rendered, payable immediately.

I do have a contract I spent some money having drawn up, and I ve included it as a bonus to this package. It is written using MS Word, so it should be a simple matter for you to insert your name into the first paragraph, and insert your name at the end of the contract where you will sign off on a copy after the client has delivered his signed copies to you.

What I like to do, though, is start working for the client as soon as I get the go-ahead from them, with the promise that the contract is on the way (via US Mail or FedEx/UPS). This way Google will start reconsidering where the site belongs in the search results immediately, not 4-5 days later when the contract arrives.

And even after I get them onto Page One, I continue with my linking campaign over the next 12 months, just to make sure that if any of the competition gets a wild hair and decides to take us on, we have the steady link juice pouring in to help us maintain our position. In the event the site falls off of Page One, I will mark the date and time I noticed it was missing, and that will stop the clock on the one year agreement I have with the client.

Once I get back onto Page One, the clock restarts and continues to run until 365 days on Page One is complete. And at that point, either the client agrees to re-up for another year (and another $2500) or we terminate our relationship and I can move on to the next client waiting in the wings.

If that happens, I ll show you in the next section how you can work backwards and remove most or all of the links that benefitted Client #1, and switch them to Client #2. In fact, I ll go over in detail what I do as far as linking/SEO is concerned in the next step.

For now, put the signed contract in a folder with the client s name on it and keep it in a safe place (preferably a fireproof safe). These few pages are as good as gold to you.